Filed Under: SEO, SEO News, Linking Strategy
In relation with the Radisson SAS case published February 13th 2006, I pointed to the fact that NetPointers previously did the SEO for Radisson SAS, and they were in charge of the search engine optimization when the hotel chain got banned from Google back in 2004. While it is not clear whether or not NetPointers did the SEO for Radisson SAS this time, a quick look at NetPonters site revealed similar techniques used on Radisson SAS’ corporate site
And while NetPointers also deny any relation with Porsche and BMW:
Following Google’s blacklisting of BMW, Netpointers would like to make the following comments:
Not a Netpointers customer
Neither BMW, nor any of the other companies mentioned - Admiral Hotel or Porsche.dk - are Netpointers customers.About Netpointers
Netpointers delivers as standard to all our customers a search engine optimisation solution that is in accordance with the guidelines the search engines have laid out. We do not use keyword SPAM or redirects in our solutions.
Looking at common footprints for both Porsche and Admiral Hotel and comparing these with “case studies” from NetPointers own site, I find it very, very unlikely that these sites are not customers — why on earth would a competitor use a footprint identical to the ones that NetPointers use? It just doesn’t make any sense.
The footprint I’m taking about is of course np_dk, which I interpret to be NetPointers Denmark(DK is the country code for Denmark)
NetPointers Reference Customer Wonderful Copenhagen
Wonderful Copenhagen’s footprint: np_dk site:visitcopenhagen.dk
The sites that NetPointers are denying, but has identical footprint:
I also find it interesting that even though NetPointers, according to themselves of course, use solutions that are in accordance with the SE guidelines — Yet after me pointing out that they use duplicate pages went ahead and deleted many of the duplicates.
Sverre Sjøthun
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NetPointers worked with New Zealand’s largest company, Fonterra (www.fonterra.com). Fonterra had a client meeting with Reps from Google Australia in 2003 at which time Google advised Fonterra to remove the offending script and lead-in pages from their website and to end the relationship with NetPointers or they would be black listed by Google.
Fonterra prompt took legal advice as to their position with NetPointers and subsequently ended the relationship and accordingly removed all offending code and pages created by NetPointers for Fonterra.
For sure their practices have been dodgy in this case and would suspect they would use similar techniques with other clients websites.
By eniac on 04.17.07 12:27 am | Permalink
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